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2025.09.09 01:12 GMT+8

Earbuds, glasses and robots: China leads the way at Berlin tech fair

Updated 2025.09.09 01:12 GMT+8
Pablo Gutierrez in Berlin

The future of consumer technology was on display at IFA 2025 in Berlin. The annual trade fair is Europe's biggest stage for gadgets and home innovation. This year, one trend was clear. Chinese companies are leading with products that promise to change daily life.

On the exhibition floor, lights flashed and music blasted as a robot dog jumped to cheers. It was one of the first signs that China's presence at this year's show was impossible to miss.

Ryan Shi, chief technology officer at Timekettle, introduced earbuds designed for real-time translation.

"You just hand your buds to the person you want to talk with, and then you can communicate no matter what language he speaks," Shi said.

Anybody need their lawn cleaned? /CGTN Europe

The device retails for $349 and supports 42 languages.

Rokid, another Chinese firm, showed smart glasses. The company says the product blends daily wear with advanced tools.

"They look like normal glasses, they do a lot of functionality like translation teleprompter as well, like first person capture," said Yingwen Wang, head of brand at Rokid.

The glasses weigh just 49 grams and are built for constant use. A display inside the lens can scroll a teleprompter or capture a user's view.

For some companies, the focus is closer to home. Roborock displayed a new lawnmower robot. The device maps gardens, trims grass, avoids obstacles and returns to its base to charge.

A robot that dances and very handy around the house. /CGTN Europe

Quan Gang, president of Roborock, said the design begins with the customer.

"We deliver a solution to solve the customer's problem. So for example, if garden cleaning is the issue. Then we produce this for the whole household. We detect the issue from the customer, as and make a technology breakthrough to solve this," Gang said.

He added that more changes are coming.

"In the future, new devices will be based on AI, and high-quality technical data for the training, and will have autonomous decision-making ability," Gang said.

At IFA, the focus was not only on size or power. The highlight was how tech can merge with life.

From earbuds that break language barriers, to glasses that carry hidden screens, to robots that clean lawns, Chinese companies are making their mark.

In Berlin this year, they were not just participants. They were headliners.

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